Introduction
Chime supports creating a landing page for each neighborhood in your marketing area in order to attract more leads using auto-populated local information. Different neighborhood pages have the same style with different content. It could be a lot of work to create them one by one, so the CMS Tool also supports creating a group of neighborhood pages at a time.
Notice: The Starter package does not come with this feature. If you are on a Starter packaged and interested in using this feature to its full effect, please contact Support to get upgrade options.
Summary
Add a Neighborhood Page or Group
First, navigate to the Page Editor and click on the "Pages" option:
Then, click on the "+ Add Page" button:
Select the "Neighborhood Detail" page template, select the style that would look best on your site, and click on "Next":
Configure the page settings. Reference: Add / Edit Website Pages. Unlike other pages, the neighborhood page name also supports variables that can be configured like "Neighborhood Name," etc. This is important with a neighborhood page group because it will display that neighborhood's name instead of something more generic.
You will want to configure the Page SEO as well. More information can be found here: Edit Website Meta Tags.
The final drop down is for "Neighborhood Data." Here, you will select the neighborhoods you want to create pages for.
Click on "+ Add Neighborhood":
Search for the neighborhood(s) you want by entering a name or drawing an area on the map that would include that neighborhood.
All searched neighborhoods and cities will be displayed on the right side. Check the boxes for the neighborhoods and cities that you would like to include and click "Next." If you need to create a single neighborhood page, select just one neighborhood. If you need to create a set of neighborhood pages, select multiple neighborhoods.
Postal Cities are logical boundaries that represent "cities" from the perspective of the US Postal service. While census places typically represent legal, governmental jurisdictions, postal cities represent USPS mailing districts. See THIS link from the United States Census Bureau.
After clicking on "Next," you can see all the neighborhoods/cities added in the neighborhood data list. You can continue to add neighborhoods, edit or delete neighborhoods, and/or adjust the order of neighborhoods using the rightmost-column.
After all configuration is done here, click on the "Save" button in the bottom-right. Note that all added pages/folders will be on the "Hidden Navigation" by default (reference Edit Website Navigation Bar).
The neighborhood page(s) will now be created:
Edit a Neighborhood Page or Group
If you want to adjust the page style, please refer to Add / Remove / Edit Blocks on Pages.
*IMPORTANT: Please note that if you edit a neighborhood page group, your modifications will apply to all neighborhoods in this group at the same time.
If you want to modify the content for the pages you just configured, you can click the "Edit" option next to the neighborhood group that you want to edit:
In order to better display the effect of the configurations that you are adjusting, the CMS Tool preview uses default neighborhood demo data. If you want to see how it applies to your actual neighborhoods, click the preview button on the top bar.
Neighborhood Levels
Level | Description |
1 | A district, region, master planned community or major section of a metropolitan area. For example Midtown Manhattan, Central Los Angeles or Summerlin, NV. |
2 | The most common definition of a neighborhood, typically representing a colloquial grouping of streets. For example Greenwich Village, New York, NY or North Hollywood, Los Angeles, CA. |
3 | A sub- or secondary neighborhood, typically representing a section or enclave within a level 2 neighborhood. For example, Alamo Square, San Francisco, CA or Chester Square, Boston, MA |
4 | A micro-neighborhood representing a specific condo, apartment building or residential housing tract within a level 3 neighborhood. For example Corinthian Pointe, Houston TX or The Austonian, Austin, TX. |
Questions?
If you have any questions regarding this topic or any others, please reach out to our Support Team via email at <support@chimeinc.com>.
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